Since the early research of Dr. Loren Cordain on Paleolithic nutrition, the modern Paleo movement has gained such a large following worldwide that today, it is the most searched diet on Google. The popularity of the Paleo diet has also led to many companies producing and promoting products that are labeled “Paleo,” with varying degrees of truth to that label. Some are not even close to being Paleo; some are a better version of available products that could be thought of as “Paleo inspired;” and others are, in fact, Paleo! For some people, buying Paleo-labeled products can help to stay compliant with the diet. Consequently, here at thePaleoDiet.com we want to help you decide if a product is something you should to add to your grocery list. The first question you need to ask is if the product is Paleo? And, if it is not Paleo, is it a better version of a non-Paleo product you may choose to consume as part of your overall nutrition plan? Just as importantly, does it have any health benefits even if it is not considered Paleo? Many of our readers have asked us these questions about available products and we want to help you find the answers. If we like a product and feel it warrants sharing with our readers, we will add it to our store. You can then think of this store as your one-stop-shop for products that you know have been given our stamp of approval. And, if you have a product that you want us to research, let us know. We’ll add it to our already growing list of products to be assessed.